This post is a little off the beaten path but it fits my brain capacity today. The folks at Cadbury have an ad campaign out that is great. It delivers a lasting message and more importantly - it is viral marketing candy.
Now I think this is awesome. I actually like it better than the Head On - Apply Directly to the Forehead commercial. Not to slam the Head On folks - the commercial is annoying enough that you will remember the product forever. The problem as I see it - I will never buy Head On just because it annoys me to no end. On the other hand - watching this Gorilla makes me want to try their chocolate bar.
Now for the viral part. There are now many versions available online:
Eclipse from the Heart
50 cent (nsfw or kids)
Deep Purple (for the rocker Monty)
You can find more of these created every day. The beauty for Cadbury - they are getting some serious face time on the internet. Just a little fun for the day. Next post will be back on topics relating to the Outer Banks.
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